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Captivating the Wild: Team Sayari “Nature Positive Kids Outreach” Program Inspires Children to Conserve Wildlife and the Environment

Nairobi, Kenya, January 26, 2024 -We are proud to announce the launch of the first two episodes of the Team Sayari on National Geographic Africa’s official YouTube Channel on the 26th of January to mark this year’s World Environmental Education Day. The episodes will be freely available on the platform and teacher support materials will be provided to integrate these episodes.

WildlifeDirect, a non-profit organization dedicated to the conservation of Africa’s wildlife, is also proud to announce the achievements of the Nature Positive Kids Outreach Program. An extension of National Geographic’s “Team Sayari” educational entertainment program, the Nature Positive Kids Outreach program is designed to educate and inspire young minds between the ages of 7 and 12 about the importance of wildlife conservation.

“Team Sayari”, a collaboration between the U.S. Department of State, the U.S. Agency for International Development (USAID), The Walt Disney Company Africa, and WildlifeDirect, saw a 20-part television series being aired across Africa on National Geographic Wild and Disney Channel. To inspire meaningful, impactful behavioural change in young viewers across the continent and create the next generation of environmental conservation leaders, “Team Sayari” moved from the small screen to schools and communities in East Africa in April 2023, with the Nature Positive Kids Outreach Program.

Through a series of outreach screening events, workshops, and nature-based activities, the Nature Positive Kids Outreach Program aims to encourage a more sustainable and responsible approach to environmental stewardship. The Program has gained traction among young audiences and educators, by instilling a passion for wildlife conservation. To date, the Nature Positive Kids Outreach program has reached over 10,000 children in 200 schools in Kenya, Rwanda, and Tanzania, garnering positive feedback from children, teachers, and parents alike.

The program has been teaching school children about the importance of preserving biodiversity and the delicate balance of ecosystems. This has inspired many students to participate in various conservation activities. As a result, 79 schools have received small grants to implement different projects such as tree-planting initiatives to restore landscapes, awareness programs, community and school clean-up events, plastic recycling, and waste management.

Recognizing the significance of linguistic diversity, WildlifeDirect and its partners dubbed Team Sayari content in both Kiswahili and Kinyarwanda. By using Kiswahili and Kinyarwanda, Team Sayari was able to engage with more communities, expanding the reach of the program, whilst facilitating a deeper understanding of conservation matters.

“With Nature Positive Kids Outreach, “Team Sayari” goes beyond passive viewership by initiating interactive learning sessions that reinforce the educational messages from each episode. Children visit the various conservation hubs and National Parks and Reserves to deepen their knowledge and understanding of wildlife conservation interactively and enjoyably. This multi-platform approach ensures a holistic learning experience beyond the television screen.” said Dr. Paula Kahumbu, CEO of WildlifeDirect.

“Buoyed by the success of “Team Sayari”, we are committed to expanding its reach and impact by providing high-quality educational programming that sparks curiosity and fosters a love for nature and wildlife. By instilling these values in young minds, we hope to contribute to developing a generation conscious of the importance of wildlife conservation.” says Trish Sewe, Chief of Party of the project.

-ENDS-

 

For more information, please contact:

For more information about WildlifeDirect and the Nature Positive Kids Outreach Program, please visit https://wildlifedirect.org/ or contact:

For WildlifeDirect:

Naomi Kemei

naomi@wildlifedirect.org

For The Walt Disney Company Africa:

c/o Jenny Griesel Communications

jenny@jennygriesel.co.za

For the U.S. Department of State

The Bureau of Educational and Cultural Affairs:

ECA-Press@state.gov

For USAID:

KEADoc@usaid.gov

About The Walt Disney Company EMEA:

The Walt Disney Company has been in Europe, Middle East and Africa (EMEA) for over 80 years and employs thousands across the region. Between Disneyland Paris and its other iconic brands, including Disney, Pixar, Marvel, Star Wars, National Geographic, 20th Century Studios and ESPN, The Walt Disney Company EMEA entertains, informs and inspires millions of consumers in more than 130 countries through the power of unparalleled storytelling. Disney+, the company’s direct-to-consumer streaming service, is currently available in 60 markets across EMEA.

 

About WildlifeDirect:

WildlifeDirect is internationally recognized as a high impact Kenyan based organization that seeks to change hearts, minds and laws so that Africa’s wildlife endures forever. The mission of WildlifeDirect is to connect people to their wildlife and nature and inspire them to treasure it and act to conserve it. The organization produces Wildlife Warriors, a popular wildlife TV series about our wildlife heroes and heroines, and the animals that they are saving. We aim to transform and catalyse the wildlife film making industry in Africa. The series is screened on national TV as well as in classrooms through the Wildlife Warriors Kids conservation education program.

About USAID:

The U.S. Agency for International Development (USAID) is the world’s premier international development agency and a catalytic actor driving development results. Through our cross-sectoral programming, USAID works to address the world’s most urgent needs, including biodiversity conservation, education, and economic development. USAID works to help lift lives, build communities, and advance democracy. USAID’s work advances U.S. national security and economic prosperity; demonstrates American generosity; and promotes a path to recipient self-reliance and resilience. President John. F. Kennedy created USAID by executive order in 1961 to lead the U.S. government’s international development and humanitarian efforts.

About The U.S. Department of State

The U.S. Department of State leads America’s foreign policy through diplomacy, advocacy, and assistance by advancing the interests of the American people, their safety, and economic prosperity.  Through its 270 diplomatic missions worldwide, the Department of State is committed to supporting public outreach efforts around key foreign policy matters that help build peaceful relations between the people of the United States and people of other countries, as well as advance U.S. foreign policy and national security goals.

The Bureau of Educational and Cultural Affairs (ECA) mission is to increase mutual understanding between the people of the United States and the people of other countries by means of educational and cultural exchange that assists in the development of peaceful relations.